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TikTok Shop Affiliate Commission Calculator

See what creators earn, what you keep and the highest commission you can offer while protecting your margin.

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Your profit per sale$13.44
Creator earns per sale$5.25
Your margin38.4%
Max rate for 20% margin33.4%
Creator earns per 100 sales$524.85

Commission rate comparison

CommissionCreator earnsYour profitYour margin
5%$1.75$16.9448.4%
10%$3.50$15.1943.4%
15%$5.25$13.4438.4%
20%$7.00$11.6933.4%
25%$8.75$9.9428.4%
30%$10.50$8.1923.4%
This rate protects your margin

You can offer up to 33.4% and still keep a 20% margin. Many sellers run a lower open-collaboration rate and a higher targeted rate for proven creators.

Setting a commission that grows sales and profit

Affiliate creators are the fastest way to get TikTok Shop products in front of buyers, but commission is usually your largest variable cost after the product itself. The right rate is the one creators find attractive and your margin can sustain at scale.

A simple commission strategy

  1. Calculate your maximum sustainable rate with the tool above.
  2. Set an open collaboration a few points below that maximum.
  3. Offer targeted collaborations near the maximum to proven creators, plus free samples.
  4. Review profit per sale monthly and adjust rates by product.

Learn more in our TikTok Shop affiliate program guide, or let our affiliate marketing team recruit and manage creators for you.

FAQ

Frequently asked questions

What commission should I offer TikTok Shop affiliates?

Most sellers offer roughly 10–30%, depending on category and margin. Start with the highest rate your margin can support for proven creators and a lower open rate for everyone else. This calculator shows the maximum rate that still keeps your chosen margin.

How is TikTok Shop affiliate commission calculated?

Commission is a percentage of the sale price you set, paid to the creator only when their content drives a completed order. Exact rules — such as how discounts, shipping and refunds affect the commission base — are defined by TikTok, so check Affiliate Center for current details.

Is a higher commission always better?

No. A higher rate attracts more creators but every point comes straight out of your profit. Content quality, product fit and free samples often matter as much as the rate. Test rates and track profit per sale, not just GMV.

Should I use open or targeted collaborations?

Use an open collaboration at a sustainable rate so any creator can promote you, and targeted collaborations with higher rates for creators who already sell well in your niche. Read our guide to open vs targeted collaborations for a step-by-step approach.

Do I pay commission on refunded orders?

Commission is generally tied to completed orders, but TikTok's settlement rules can change and vary by market. Confirm the current refund and commission settlement rules in Affiliate Center and Seller Center.

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