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Free TikTok Shop Audit Checklist

Review 15 checks across account health, listings, creators, content and ads. Get a checklist score, suggested priorities and a downloadable action list. Free, with no signup.

Tick what you can confirm. Leave anything unknown or not yet in place unchecked; review suggestions against your own business model.

Account health
Listings
Creators
Content & ads
Checklist score0/100
CoverageFew checks confirmed
Account health0%
Listings0%
Creators0%
Content & ads0%

Your top 3 priorities

  1. Clear active violations and appeal unfair onesAccount healthHow to fix it
  2. Tighten fulfilment or move to Fulfilled by TikTokAccount healthHow to fix it
  3. Build a weekly creator outreach routineCreatorsHow to fix it

0 of 15 checks confirmed. This is a self-assessment based on your answers, not a live shop scan or an official TikTok health score.

Explore management support

What this TikTok Shop audit covers

Sales on TikTok Shop depend on a chain: a healthy account, listings that match search, creators who post, and ads that scale what works. One weak link caps everything after it. This checklist scores each link so you fix the one that is holding your shop back instead of guessing.

How to use the results

Tick only what you can confirm from your own records. The suggested priorities are the highest-weight unchecked items, so decide whether each applies to your strategy before acting. Download the report to keep your answers and review them later. Clearing answers resets the checklist; refreshing the page also clears your selections.

The five areas

Want an expert to audit your shop?

This self-audit shows where to look. For a full review of your Seller Center, listings, creators and ads with a written growth plan, book a free consultation — we reply within one business day.

FAQ

Frequently asked questions

What does a TikTok Shop audit check?

A good audit covers five areas: account health (violations, shipping, approvals), product listings (titles, media, reviews, margins), creators and affiliates, your own content and LIVE, and ads. Weak spots in any one of them can cap your sales.

How is the shop score calculated?

The score is the sum of weights for checks you confirm divided by the total weight, rounded to a percentage. Weights are our editorial priorities, not measured TikTok ranking factors. Unchecked items may be incomplete, unknown or not applicable. The score is not an official health rating, live shop scan or sales prediction.

Why is my TikTok Shop not selling?

The most common reasons are too few creators promoting the product, listings that don't match what buyers search, weak or missing demo videos, prices that leave no room for creator commission, and account health issues limiting reach. Run the audit to see which applies to your shop.

How often should I audit my TikTok Shop?

Once a month is a good rhythm, and again whenever sales drop suddenly or you receive a policy notice. Re-running the same checklist makes it easy to see whether last month's fixes worked.

Is my audit data saved or sent anywhere?

No. The audit runs entirely in your browser. Nothing you tick is sent to us or stored.

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Tools show you the numbers. Our team fixes them — listings, creators, ads and account health. Book a free consultation.

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